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New Playbook: Leveraging Orum and 6sense for Enhanced Sales Development
Hey RevHeads! Check out Orum's latest playbook on how to best leverage the Orum and 6sense partnership to enhance outbound sales development. Organizations are using Orum’s AI-powered Live Conversation platform combined with 6sense’s world-class intent data to inform their sequencing, call tasks, and overarching sales…
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Filtering out subscription / unsubscribe forms in segment or intent
Hey all! I set up a segment for one of our strategic sales reps for their region and a particular solution we offer. We offer education solutions and many schools roll up to one large URL for district. My initial segment had about 19 accounts with just account owner and keyword group I set up email intent alerts and…
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🚀 6sense Inspire UK Attendees Don’t Miss Out - 6sense RevCity London User Group Event Next Week! 🚀
Attention London ABM Community & 6sense Inspire UK Attendees, this one is for you. Just a reminder that the 6sense RevCity London User Group Event is happening next week. Hosted by us (Gilroy) in partnership with 6sense, this is an unmissable evening where we’ll delve into "Predictive Buying Behaviour" and explore how AI…
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Wins with 6sense!
You've gotten the hang of identifying hot accounts with 6sense as a seller; now it's time to implement account-level data into your outreach. To capture your prospect's attention, personalize your message. There is no better way to personalize messaging than to use 6sense keyword intent and website activity to relate to…
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What does is mean if an account has nothing populated in Intent Score?
We have a couple of accounts in hubspot that have no data populated in their Intent Score. The few I've found seem to be in the Target Buyer Stage and also Low Profile Fit and also have not had any activity with either a marketing campaign or our website etc., Is this blank simply because they have yet to engage with…
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Dynamic Marketing Operations with extensive tech and data background looking for new opportunity
Located in CT under 2 hours from NYC and not opposed to travel. I come from a data and tech background, working with SQL, VBA, SSIS, various ETL applications, Tableau, SAP Business objects. Managed massive data sets in various industries including Retail, Healthcare, Insurance, Energy and Information Security. From a B2B…
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Bombora Topic Amount Increase For Kickstarter Package
Hey Rev City, I'm reaching out about an exciting new product update that is now live for all 6sense customers. As you may already know through the 6sense and Bombora partnership, 6sense is offering all of our Platform subscription customers the Bombora Company Surge® Kickstart Package which is included within your current…
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Best Practices for Intent Based Segments
Hi all, posting a question here from one of my customers to bounce it off of the community. They are trying to build out SF reporting to see successes to allow for optimization. Right now, an account can technically qualify for more than one segment so reporting is messy and hard to differentiate which segment has the…
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March 2024 Product Release Updates
Hi RevHeads! We’ve got some exciting new product updates from this month’s release. Please check out all the latest below: Rev AI for Marketing Platform Services Automated Email Notifications for Daily Synchronization Delays Primary Admins will now receive an automated email notification when there's a delay in daily data…
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Top Competitor Not Returning Much Intent Keyword Volume
Hi all — we have a large competitor, let's call them Company XYZ, which we have included in our Branded keywords list. For whatever reason, perhaps there is not a lot of content consumed around this company's name, or maybe just not a lot of intent — we are not seeing much come up in intent data for Company XYZ. Even at…
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Updates to G2 Segment Filters in 6sense ABM Platform
Hey RevHeads! We’re pleased to announce an exciting new update on G2 Segment Filters: 6sense will sunset the following filter: “G2 Comparison, Alternatives, Ad Pageviews” Filter will be renamed to: “G2 Comparison, Alternatives, Ad Pageviews (Legacy)” Once user creates a new segment, legacy filter will no longer be…
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How BioCatch Uses ABX with 6sense to Target the World’s Largest Banks
BioCatch, a world-renowned leader in financial crime prevention powered by behavior biometric intelligence, ran a 6sense campaign targeting 553 of the world’s largest banks, resulting in a 63% increase in accounts in the active engagement stage. Jonathan Daly, BioCatch's CMO, says: “What fascinates me as a communication…
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Wednesday Wisdom: Tracking Intent Signals (An Article)
In our study last year, we surveyed B2B organizations to understand their buyer identification processes. In our paper, Tracking Intent Signals: How Are Marketers Really Identifying Their In-Market Buyers?, we examine the most favored buying signals. The marketers we heard from displayed a clear inclination towards the old…
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Worldwide Data Expansion [September 2023]
Hello RevHeads, Worldwide Data Expansion aims to break down the barriers our sellers face in international markets and expand our customer's access to the best deanonymization, firmographic, and intent data in the world by expanding our industry leading coverage. Through applying and enhancing many of the techniques we…
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How to upload extensive lists to the platform without the 3 required columns?
Has someone faced; having to upload extensive lists to create a segment but in some cases, without the URL and/or the country? Only by having the account name. How to populate these 2 additional columns in lists of 1000+ where is not possible to do it manually, nor Chat GPT-3. Do you know any free platform that has the…
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Wednesday Wisdom: How B2B Revenue Teams Understand Prospect Behavior (A Report)
Hey all, Last year, 6sense Research surveyed 169 B2B practitioners to explore the tools and signals they utilize in understanding their target accounts and buying groups. This year, we've expanded the study, receiving just under 700 responses from B2B professionals and incorporating additional survey questions. Currently,…
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🎥 Converting Buyer Signals into Revenue - Webinar with LeanData, Outreach and 6sense
An oldie but a goodie webinar with @Saima and our friends at LeanData & Outreach! 👯♀️ You will find out how: 6sense intent data makes account signals actionable and how enrichment makes it useable Orchestrating your data drives faster matching, better routing, and quicker account connections You can use these data points…
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Wednesday Wisdom: Anonymous Website Traffic (A quick read before the long weekend)
Hey all! If you enjoyed our chat about form-fill rates on Monday, you’ll love the blog post that discusses that research. It’s a quick (5 minute) but impactful read before kicking off the long holiday weekend. In it, we discuss: The challenge of low form-fill conversion rates in B2B marketing The significance of anonymous…
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Newer 6Sense Customer Struggling with Intent
Hi Everyone, I am Ryan- I work with our sales and marketing teams here at VAI (I am a BDR by title but I have been working more on the marketing side recently looking to adopt an ABM approach). We are a relatively new 6Sense customer; onboarded earlier this year. We are really new to the concept of ABM and Intent Data, so…