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Unpublish a segment
How do I unpublish a segment in 6Sense?
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Best Practices for Intent Based Segments
Hi all, posting a question here from one of my customers to bounce it off of the community. They are trying to build out SF reporting to see successes to allow for optimization. Right now, an account can technically qualify for more than one segment so reporting is messy and hard to differentiate which segment has the…
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Selecting Target Accounts for Sales
It’s been just over a year since we started planning our first “proper” EMEA ABM playbook for our target accounts - the birth of Tap Dancer (see post on Driving Revenue from Target Accounts). As we've just gone through an account refresh, I thought might be interesting to dig in a little to the first part of this process,…
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🎥 6 Things Every 6sense Customer Should Know: ICP & GTM Segments (1 of 6)
Hey, Revheads! @Saima, @Chris Dutton, @Adam Kaiser and @Ernest Owusu have compiled the ultimate cheat sheet for you and your team to be successful in your 6sense journey. Introducing: 6 Things Every 6sense Customer Should Know. Up first is @Saima talking about being more focused with ICP & GTM segments.
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Creating Segment from Marketo or SFDC Campaign Members
hi! I am trying to create a segment from a field event. I looked at both my CRM (SFDC) and MAP (Marketo) lead object filters and could not find a field labeled something like "member of campaign". I only found "add to Marketo campaign" or "current sales campaign". Do I need to check with my implementation team to add this…
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Accounts in Segments
After having created a segment via list upload, can you "deactivate" specific account(s) within that segment to stop receiving ads? The idea is to plug those specific "deactivated" accounts into a brand new (pipeline acceleration) display ad campaign.
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Majority of accounts in segment are not in market
Hey there RevCity! Piecing together a campaign and the Target Account List we manually-uploaded from our market intelligence platform seems to be mostly in the Target stage. I'm looking into creating an awareness, campaign to drive those accounts into market and wondering if there are any best practices you could share. As…
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6sense segments with Google Ads
Hello! I am currently testing 6sense segments in Google Ads, and I do not see the scale I hoped for, considering that the match rate was over 90% and the audience size is very healthy. Is anyone else testing this feature, and do you mind sharing where you are seeing success?
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Updates to G2 Segment Filters in 6sense ABM Platform
Hey RevHeads! We’re pleased to announce an exciting new update on G2 Segment Filters: 6sense will sunset the following filter: “G2 Comparison, Alternatives, Ad Pageviews” Filter will be renamed to: “G2 Comparison, Alternatives, Ad Pageviews (Legacy)” Once user creates a new segment, legacy filter will no longer be…
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6sense Segments 101 — Resource Roundup
Segments are the foundation of the 6sense platform. The more you build, the more targeted your campaigns will be, allowing you to get maximum value from 6sense. Here, we’ve rounded up key resources on segments that cover everything including why they’re so important, how to build them, and ways you can take action on them.…
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Segments for long-term success tracking
Hello! We are just starting to use our first two models, and I am looking to create some reporting segments to track our success with the platform. As you all know, you have to have the segment created to see the past performance, so I want to make sure we set up segments that, in a few months/years, we will want to see…
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Healthcare Clinic segments
Hi All, Curious if there are any other med tech/med device/bio tech 👩⚕️ users out there that have found good ways to create 6sense segments based on provider types and care setting. The NAICS codes were too broad (e.g. NAICS code "6211 - Office of Physicians") we need further segmentation based on practice type and care…
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How to upload extensive lists to the platform without the 3 required columns?
Has someone faced; having to upload extensive lists to create a segment but in some cases, without the URL and/or the country? Only by having the account name. How to populate these 2 additional columns in lists of 1000+ where is not possible to do it manually, nor Chat GPT-3. Do you know any free platform that has the…
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Are Look-alike Segments Dynamic?
Hello! When you create a look-alike segment from a CRM account list, is that segment dynamic? I know segments created using 6sense's filters are dynamic, so wondering if that's the case with look-alike segments as well. Thank you!
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Segment Permission
Hello, is there a way we can limit the segment edit permission to some users but allowing them to create new segments? basically, we want to only allow a set of users to update segments to avoid confusion after creation. Thank you!
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Building a Segment by State (but not the "Domestic Main Office" state)
Howdy gang, I hope all is well. Today we are looking for a way to target based on state but not necessarily the state of the "Domestic Main Office" - does anyone have any advice on how to do this? For example: www.deltadental.com - this account has offices in California however the "Domestic Main Office" is not in…
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Best practices: CRM Opportunity filter segmentation
Hi all! Curious if anyone has tips on building segmentation with CRM Opportunity filters. I've noticed that filters have not behaved as expected on multiple occasions. The latest example is below. Use case: building a segment of new business opportunities created since Aug 1. To indicate that an opportunity is new…