Reporting

Hi, How are other people tracking new contacts created by 6Sense campaigns in Salesforce and/or HubSpot? Currently we have a hidden field in our HubSpot forms to capture utm_source parameter, which is looking for the default "6sense" source we I understand is added to all tracking URLs. We have been running with 6sense for…

The February 2023 Customer Story Hour featured @Steve Hayman, Global CRM Consultant at Dell Technologies! Steve dove deep into his 6sense experience, with topics including: Leveraging the 6sense community How sales and marketing use 6sense data 6sense's global impact Watch the recording here: The Customer Story Hour is a…

The 6sense JavaScript does not utilize Google Analytics. While the 6sense JavaScript captures IP addresses and cookies, it includes a consent mechanism and the ability for customer’s webmasters to control when and whether data is transmitted to 6sense via a cookie banner. The customer can stop the JavaScript from sending…

How can we create a customized report to understand performance by Buying stage and engagement?

Hi - Saima here 👋 Once you’ve got your KPIs and dashboards in place, you want to make sure you’re leveraging those datapoints into insights, and taking action on them. I often say, I could build the most perfect dashboard in the world, but if no one uses it, what’s the point. Critical to this is making sure we have the…

We often get the question: "Can you tell me how much I should budget for media to spend per account?" As there are so many factors involved – key objectives/goals, your product, industry, go to market motions, and campaign strategy all have a huge impact on your spend. We recommend thinking about how you want to segment…