Why Buying Cycles Are Usually Over Long Before You Ever Know About Them…
Hear from Kerry Cunningham, Head of 6sense Research, as he shares exclusive findings from our groundbreaking new B2B buyer experience report — and receive a copy of the report when it’s published.
6sense Research recently surveyed 900+ B2B buyers, extracting never-before-seen intel that can give your team a brand-new competitive edge. Here’s a taste:
- If you’re not the first vendor a prospect contacts, you have a mere 16% chance of winning the deal
- Over 80% of deals are won or lost before providers know they even exist.
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