Doubling Down with Revenue AI Insights and the Right Agency Partner - ROI-DNA [Breakthrough 22] 🎥
Learn how BeyondTrust, a 6sense customer since 2021, reimagined its demand generation function, focusing on marketing-sourced pipeline through high intent channels. Powered by 6sense’s technology and in partnership with B2B ABX agency ROI·DNA, BeyondTrust leveled up their revenue engine and gained confidence to invest in continued, predictable growth. During this session, you’ll see how BeyondTrust transformed from a concentration on sales enablement into targeted, AI-informed engagement via digital advertising channels , ABM gifting, field marketing events, and more.
Stack the deck in your favor and see how to:
- Uncover strategies to improve efficiency while increasing marketing sourced pipeline and closing bigger deals.
- Gain insight for enabling teams to action on AI insights and to confidently engage buying teams.
- Scale and accelerate your revenue strategy through investment in tech and partnerships.