🎥 BLUEPRINT #11 Webinar Replay Ready! Fast Track to Pipeline: The Simplified ABM Playbook

Taylor Cormier

The replay from today's webinar session, Fast Track to Pipeline: The Simplified ABM Playbook, is now available! Watch it here.

ICYMI: ABM sounds simple. A clean ICP. Buy-in from sales. Campaigns that target the right people. Reporting that sticks. Getting all of it working together is a different story. 

This session breaks down a simplified four-pillar framework that got a team to more than 100x pipeline growth and $30M in ARR pipeline added, all in under a year.

Caleb Rountree shares how to:

• Build a scalable ICP and total addressable market (TAM) that doubles as your reporting foundation 
• Get sales, ops, content, and leadership bought into your account-based marketing (ABM) motion 
• Automate the busywork so you’re not manually managing campaigns in a spreadsheet 
• Keep stakeholders informed with scorecards and reporting that prove ROI

You'll learn how to operationalize this four-pillar playbook, scare your ABM efforts, and drive predictiavle pipeline growth.

Let us know your thoughts/questions about the session in the comments!

Explore additional content: Account-Based Marketing Isn't Dead, But It Is Changing

Don't miss the next BLUEPRINT webinar session on August 19th: Beyond Intent: How Qlik transforms Data into Revenue with AI-Powered Account Intelligence.