New BDR research is coming next week!

Hi all,

Every year, we take BDR Appreciation Week as an opportunity to celebrate the hard work, resilience, and pipeline-driving contributions of BDRs and SDRs — and to check in on how the role is evolving. As part of that, we survey BDRs on their day-to-day experiences, and this year, we asked more questions than ever, which means more insights than ever to share. A huge thank you to everyone who contributed! 🙏

What we found points to some significant structural shifts happening in the role — and a clear divide between organizations fully operationalizing tools and best practices versus those dipping their toes in.

AI, tooling, cadence structure, reporting lines, performance, and a ton more. All of it, next week. 🙂

@Kerry