-
Personalizing Your Website for Meeting-Goers
I wanted to share a project that many RevCity citizens have directly engaged with…personalizing your Zoom redirect page for various 6sense segments, driving engagement post-meeting. Here's the experiences I have running inside of Mutiny: These experiences are called "redirect experiences," which push specific visitors to…
-
6QA stamp on opp - what ways do you use this?
I have read the other revcity discussion posts regarding stamping 6qa on opps, the SF flow, etc. I am curious how any end-users have used these data points in a way that has been impactful to their business? And, did you stamp the start/end date of the 6qa or did you stamp the "age" in days? Is one data point used more…
-
Why do some companies move backwards in buying stage?
I recently presented a segment report to our execs that showed the 6Sense Buying Stage of accounts in October 2023 that are in 6QA now. The October view showed 110 accounts in "Purchase" while the current view shows only 70. Is there a way I can tell my execs what caused 40 accounts to go backwards in buying stage? They…
-
What does is mean if an account has nothing populated in Intent Score?
We have a couple of accounts in hubspot that have no data populated in their Intent Score. The few I've found seem to be in the Target Buyer Stage and also Low Profile Fit and also have not had any activity with either a marketing campaign or our website etc., Is this blank simply because they have yet to engage with…
-
Ultimate Guide to Conversational Email
Hi Rev Heads! Did you know we have a neighborhood for Conversational Email? Whether you're looking to educate yourself on what CE can do for your team or you have questions about getting started or best practices, we have you covered. 🏃🏃♀️🌆Head on over to the neighborhood and interact with us! And check out our latest…
-
Sales & ABX Alignment Ideas
Hello friends! I am working on continuous alignment of our ABX strategy with our Sales leaders. I have two bi-weekly calls — one for NORAM and one for EMEA Sales leaders. Most of the time I have strong attendance, but they are pretty quiet on the call. I cover the following topics: current and upcoming ABX campaigns…
-
SFDC Visual Force on Account object not showing for 1 user
Has anyone experienced 1 single user not being able to see the 6sense Account Detail on their Account object? We have the visual force at the top of the object and I see other team members correctly see it, but 1 person does not. This user has the same role and permission sets as the other users.
-
Marketo Static List - how do you use it?
Curious how other users are using the orchestration which sends a static list to Marketo Primarily, my curiosity is around the fact that 6sense simply pulls leads/contacts to a static list regardless of the status (disqualified, etc.)…I understand operationally that we would filter from within Marketo. If you use this…
-
Unpublish a segment
How do I unpublish a segment in 6Sense?
-
Cookiepocalypse, 3rd Party Cookies Going Away -- Impacts to Contacts
Our sales team is starting to get nervous around what the changes might look like, come July with the depreciation of third party cookies, for the quality and quantity of contacts we purchase from 6sense for outbounding within their 6QAs. And I find myself having long, sort of convoluted answers for the team, but I'd…
-
Web Tag Health Check
If web tags aren't configured correctly on some or all of your websites, you'll miss precious web activity data, which is not recoverable. Want to check the health of your WebTag? While your 6sense Tech Support Team is always there for you, our RevCity Knowledge Base has a self-serve Knowledge Article waiting just for you,…
-
6Sense Display Ads + Hubspot Reporting
We are currently running 6Sense display ads and attempting to build out reporting within our Hubspot instance by using segment names to identify which ad an account has engaged with. To do so we have to take these three steps with our current set up. Build the Engaged segment for that particular ad campaign within Hubspot…
-
Best process for excluding non-relevant college and university personas from targeting?
Several of my company's product offerings align well with colleges and universities, however, we have a hard time targeting the key decision makers due to students and other non-relevant personas eating up ad spend and showing false positive signs of intent. I've tried narrowing down persona targeting in campaigns, but it…
-
Frequently Asked Questions about Model Refreshes
What is included in a Model Refresh During the process, we’ll delegate a Revenue Technology Consultant to work with you closely within a predetermined time period, usually no more than 45 days. To ensure that at the end of this process your team is confident that your 6sense models are performing as best as they can be,…
-
Best Practice: When Does My 6sense Model Need to Be Refreshed?
(See: Model Refresh Explained for further information) 6sense recommends a model refresh when there are major changes in your data such as: CRM system migration from one instance to another MAP system migration from one instance to another if there is historical data from the new system going back at least 6 months;…
-
Model refresh explained
During onboarding 6sense tested and trained multiple possible models for you to determine the models that work the best (give you the highest lift) with your data. In general, 6sense intent models learn continuously and automatically from new data that fall into the existing pattern of the taxonomy on a daily basis and do…
-
🎥 The Hard Facts About Intent Data: Webinar Recap & Recording
Hey y'all, Two weeks ago @Kerry hosted an expert roundtable with speakers from Bombora, G2, and @KristaB from Ivanti! This webinar session covered: What intent data is and what it isn’t What intent data reveals and how it benefits your entire revenue organization How to combine intent data with predictive AI to pinpoint…
-
Hi there ! 👋 I need your help !
I'm seeking your expertise... My name is Tiphaine Jeannot, and I am a Master's student in Marketing in France. For my Master's thesis, I've decided to explore how AI-powered personalization solutions are transforming conversion and retention strategies in the B2B SaaS sector. 👉 That's where you come in! Are you involved in…
-
Houston, TX - User Group Interest
Howdy friends! My name is Jo Monroy and I'm with Calix. I'm hoping to collaborate with fellow users in the Houston area to set up the first user group in the area. Previously, I worked in the competitive energy industry in Houston but have since moved to Broadband/Fiber deployment. Connect with me on LinkedIn and let's…
-
Model metrics refreshed today, the 3rd of the month
It's the 3rd of the month. Model metrics refreshed for everyone today. In case you need a reminder why I believe every Predictive customer should share them with their entire sales team today or tomorrow, the article is below: